Email is easy way to develop the connection between site owner and viewers, but the way to grow the email list has never been easy. Some people install a sidebar optin form on the site to allow users to subscribe. However, this is too slow. Fortunately, there are many ways to grow your email list faster. And in this post, I will show you some common and effective ways to boost the email.
But first …
To build the email system, you have to consider the best email marketing companies to avoid spam and make your strategy successful. One of the nice recommendations I want to share with you is Constant Contact. This is one of the largest and popular email service providers over the world. And then using OptinMonster will help you to convert website visitors into email subscribers.
And here are some of the most effective ways to grow the email list. Let’s take a look now.
1. Use Multiple Sign up Forms
Most of beginners build a simple signup form in the sidebar to get the subscription. But if you want to speed up this process, you should apply multiple sign up forms to create more opportunities to join your community. To do this, you can combine your sidebar signup form with a floating footer baror a lightbox popup. It will make your forms more noticeable.
2. Use an Exit Intent Popup
Developed by OptinMonster, Exit-Intent® is an advanced technology. This can track your user’s mouse behavior and show them with a targeted form at the precise moment they are about to leave your website.
With this technology, you can mix full-screen welcome gates, lightbox popups, and other optin options, converting your site visitors. In fact, by this way, some sites had earned more subscribers by up to 600%.
3. Offer Content Upgrades
Regular content upgrade is another technique to offer more chance to get more content by subscribe your site.
People tend to complete the task if your site content is upgraded. Users usually click to download the content upgrade, and then they are more likely to subscribe to your list.
4. Add Full or Partially Gated Content in WordPress
You also can use gated content which doesn’t allow the visitors access your site unless they enter their email address.
5. Create Multiple Lead Magnet Pages
Lead magnet is an incentive which you can provide your potential buyers in exchange for their information, including name, email, phone number, and so on.
All blog posts with locked content, content upgrades and paid content belong to the lead magnet category. This page may be an ebook, newsletter, checklists, workbooks, etc.
6. Add Sign up Call to Action on Your Facebook Page
Facebook is a social device which introduces call to action buttons for business pages. These buttons always appear on top of your cover image without scrolling.
To add a signup button that acts as call to action on your Facebook account, please follow the steps below:
- On the Facebook page, click on a blue Add a Button button
- Once a popup with multiple choices appears, click on Get in touch with us tab and then select Sign up.
- Add a link to your website where users will be taken when they click signup.
- Click on add button to save your changes.
7. Use YouTube Call to Action Cards
Apart from Facebook, you can take an advantage of Youtube that is one of the largest social media platforms in the world. If you choose Youtube videos for your marketing strategy, you can also utilize your Youtube channel to develop your email list.
With Youtube action cards, you can add interactive information cards to your videos. They can be added and linked to lead magnets on your site.
8. Use After Post and In-Line Optin Forms
When a user scroll down an entire article, after post optin forms will appear. And then they will be interested in your content and sign up the forms.
The inline optin forms are recommended for your blog posts and long reads. Most people are engaged with the middle of a long read, so reminding them to sign up here.
9. Add Polite Slide-in Scroll Box Forms
Users simply ignore most static signup forms. So you have to catch user’s attention to your offer and sign up form.
Slide-in scroll box forms do that beautifully. They stand out so that users can look at the content while diverting user attention to the sign up form with slide in animation.
10. Prominent Headers with Call to Action
Header is the most visible and noticeable area. So why don’t you place the call to action here?
A WordPress theme with large or full-screen header can help you do this. To create custom pages with your own layout, Beaver Builder is highly recommended.
Hope that with the tips above you can boost the email list in the fastest way. If you found this interesting, please share it!